Movies trending on Twitter just before their release is not new. Many movies by Salman Khan, Shahrukh Khan, Ranveer Singh, Alia Bhatt, etc have been made into the trending list. Aamir Khan’s upcoming movie Lal Singh Chaddha is trending today on Twitter. But who exactly started this trend of #BoycottLalSinghChaddha? Why #BoycottLalSinghChaddha is trending on Twitter? Read on to know more about the #BoycottLalSinghChaddha trend on Twitter.
#BoycottLalSinghChaddha Trend Story on Twitter
The trend of #BoycottLalSinghChaddha is purely politically motivated. Members of the right-wing and far-right-wing have started this trend on Twitter. The main reason for starting this trend was due to the statement in 2015 about rising intolerance by Aamir Khan’s then-wife Kiran Rao. The secondary reason why #BoycottLalSinghChaddha is trending is due to Aamir Khan’s criticism of Hindu rituals shown in the Satyamev Jayate show and PK movie.
These are the main reasons why #BoycottLalSinghChaddha is trending today on Twitter. Also, the reason why this trend got people’s attention is that the trailer of Lal Singh Chaddha is going to be released today. This is not the first time that #BoycottLalSinghChaddha is trending on Twitter, and certainly, this is not the last time either. By the time Lal Singh Chaddha will release in theatres, this #BoycottLalSinghChaddha tweet will be tweeted thousands of times.
Will #BoycottLalSinghChaddha Twitter Trend Affect Movies’ Box Office Collections?
These types of boycott trends have a negligible effect on the movies when it comes to box office figures. People have been watching movies based on the content and entertainment and not by looking at whether the movie was boycotted or not.